Beauty Obsessions from Black Owned Businesses
If you haven’t gotten into retinol, it’s time to introduce you to this must-have for your beauty case. It works wonders for aging skin, and Shani Darden has an amazing recipe that is friendly to pigmented complexions. It isn’t too harsh or drying, and will leave you with glowing skin after regular use.
Black Owned: Considered the secret behind Hollywood’s most flawless faces, expert esthetician Shani Darden sets herself apart with her results-oriented approach to skin care.She is passionate about simple, yet effective solutions.
Mischo Beauty offers chic nail colors in bold hues, that are vegan and cruelty-free. You will surely make a statement wearing colors from Mischo Beauty (Beauty and Rendezvous shown to the right).
Black Owned: Kitiya King, founder of Mischo Beauty, started with a dream of cleaning up a highly-toxic industry and launched a self-funded, clean nail polish brand that’s sold in major department stores across the country.
Killawatt Freestyle Highlighter from Rhianna’s Fenty Beauty is a cult-fave that’s a beauty bag must. We’re currently wearing the highlighter out in the color, Mo’ Hunny. You can’t help but feel gilded and golden with this highlighter.
Black Owned: Robyn Fenty, known to the world as Rihanna, launched Fenty Beauty in 2017. She sought to create a cosmetics company that made “women everywhere (feel) included.”
A staple in our beauty repertoire. This sunscreen goes on sheer, without the white residue and the greasy feel and leaves your skin glowing and prepared to receive the positive benefits (Vitamin D) of the sun. Also, it’s a moisturizer and sunscreen!
Black Owned: In 2016, Shontay Lundy created Black Girl Sunscreen, a 30 SPF lotion infused with natural ingredients and formulated for women of color. Made with melanated skin in mind, BGS dries completely clear and protects melanin without the white-cast.
We can’t ignore that beauty starts on the inside. Add two teaspoons to a smoothie, tea or your morning oatmeal. Personal favorite: mix Golde’s superfood latte blend with a cup of hot water and a stick of cinnamon. Enjoy as an afternoon pick-me-up that will support glowing skin, as well as provide an energy boost without adversely impacting your sleep regime.
Black Owned: Founded by then 28-year-old Trinity Mouzon Wofford. Also, the youngest Black woman to ever have her products stocked in Sephora stores.
It’s not just the name that we love. From shampoo to hair oil, this brand offers a variety of products that may rival any professional salon treatment. Currently, we’re obsessed with the hair mask. Simply put, it’s deep conditioning power is everything.
Black Owned: Maeva Heim’s “mission is to champion diversity in the hair-care category, and also to become the staple of every curly-haired human's hair-care wardrobe”
Transitioning to colder months has us turning to this go-to hydrating mask to sooth dry, dull skin. The name tells it all. Like Butter will have your skin feeling buttery-smooth.
Black Owned: Olamide Olowe is currently the CEO and founder of Topicals, a skincare company transforming the way people feel about skin through effective products and mental health advocacy.
A relaxing bath with a few drops of KEYS Soulcare Sacred Body Oil is simply divine. With ingredients like sage and oat milk, seeking comfort, clarity and balance while moisturizing your skin is surely a possibility.
Black Owned: Created in partnership with Alicia Keys and inspired by her own skincare journey and love of ancient beauty rituals, Keys Soulcare goes beyond skincare to truly care for the whole self — body, mind, and spirit.